“We’ve been talking a lot lately about the feeling you have when you have a beautifully made bed and what it feels like to jump into that bed,” McCarthy says. “How could that translate into the retail experience? It’s not just about the product. How do we bring that cozy feeling into the selling ceremony, as well?” 

– Sleep Savvy Magazine

To thrive as a retailer today, brands must lean into opportunities beyond clothing, and Anthropologie is doing just that. In 2016, it rolled out expanded beauty deparetments filled with indie and clean beauty brands, and its beauty business has seen double-digit growth. It also started a concept, called Anthropologie & Co., which mimics the department store model but breathes life into it with beautiful store layouts, restaurants, and home decorating centers.

– Racked

“We’re thrilled to unveil our new, interactive showroom to our industry partners and market attendees,” said Emilie Arel, president and CEO at Casper. “It offers a unique opportunity to demonstrate the science-driven and obsessive work that goes into each of our products, ultimately bringing Casper’s Love of Sleep to life.”

– Furniture Today